Purple Tuesday is a UK-based global social movement that is committed to improving the customer experience for disabled people and their families 365 days a year. The initiative inspires leadership and staff of organizations from all sectors and sizes to foster awareness, deepen understanding, and implement solutions for enhanced accessibility in their customer environments.

The Importance of Accessibility in Travel

Travel is an essential part of life, providing opportunities for exploration, relaxation, and personal growth. However, for many disabled individuals, travel can be a daunting and challenging experience. From inaccessible transportation and accommodation to a lack of information and support, there are numerous barriers that can make travel difficult or even impossible for disabled travelers.

This is where Purple Tuesday comes in. By advocating for businesses to make public commitments towards enhancing accessibility and inclusivity practices, Purple Tuesday is helping to create a more inclusive and positive travel experience for disabled individuals.